50's Launch at Borders

PW covered 50's launch at Borders.

Here are interesting points about the article if you want to skip reading it:

1) His memoir, which was released in August 2005, 73,000 copies in hardcover and 6,000 in paperback. (according to Bookscan)

2) He's cowriting a book with Robert Greene, the author of The 50 Laws of Power which will be a hip hop updated edition. I think this is very smart and was wondering when a rapper would jump on the opportunity.

3) According to the MTV Books publishing director, 50 Cent takes his publishing responsibilities seriously, coming to marketing meetings with ideas and opinions and only a very small entourage. "He's not a diva, he has no diva qualities," says Hoye.

4) He explained that he got interested in books by having to occupy his time on long airplane rides.